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Ford introduced the Expedition in 1997, just as large truck-based SUVs were coming into vogue. The Expedition has always given buyers lots of options, seating for up to nine people, and an "own the road" attitude. Its appeal has been broad without any radical changes over the years.
Now in its third generation, the Expedition offers optional four-wheel drive and vast amounts of interior room, along with the latest technological and entertainment features. Even in an age when consumers are concerned about fuel economy, the Expedition remains a popular choice.
A new Ford Expedition debuted for the 2007 model year. The design offered more aggressive styling and a massive front grille with horizontal chrome bars like those on Ford trucks. Improved soundproofing and insulation behind the dash and door panels dramatically reduced wind noise.
The second-generation Expedition arrived in Ford showrooms for the 2003 model year and was the first full-size body-on-frame SUV that utilized a fully-independent suspension. This innovation greatly enhanced ride and handling. The new design abandoned chrome bumpers for fully-integrated body-color alternatives. The third row folded flat to create more cargo room.
Ford's largest SUV, the Expedition, arrived on the market for the 1997 model year and quickly dominated its market segment, becoming the best-selling SUV in its class. Replacing the two-door Bronco, the first-generation Expedition reached a milestone within four years when Ford sold its one millionth Expedition in 2001. The Expedition appealed to the SUV buyer looking for power, towing capacity, and size. It also offers best-in-class cargo volume.